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Event Pricing Information

  •   Member Non-Member
  • PROFESSIONAL $21.76 $32.64
  • NON-PROFIT $21.76 $32.64
  • STUDENT $5.44 $16.32

Using Data for Effective Digital Marketing

Friday, December 6, 2019 -- 7:00AM


The Herak Club Room

It may seem obvious that Digital Marketing is driven by data, but a surprising number of people go by their gut or use the wrong data in their campaigns. 


In this session you’ll learn:


  • Where to find good data.
  • How to decide what you can use and implement.
  • How to measure the effectiveness of your data-driven strategy.

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